Brand Exposure


Partnership with the Rogers Cup/Coupe Rogers: Exceptional Brand Exposure

Partnership with Rogers Cup and Coupe Rogers provides exceptional exposure for your brand both on-site and through broad media coverage. The events in Montreal and Toronto provide a combined audience of more than 6 million domestic viewers (150 million worldwide) each summer. Sponsor benefits include, but are not limited to, the following:


Event Marketing

     • Television advertising
     • Prime television brand exposure
     • Tournament print materials
     • On-site signage
     • Retail space
     • Tournament Web site branding
     • On-site promotions (ie. title of a specific day, sampling, tennis clinics, contests, giveaways, spectators activities)
     • In-store promotions
     • Exclusive world-class hospitality
     • Media and public relations opportunities
     • Integration with social media

Domestic Media

     • 7 days of straight coverage
     • 80 hours of English and 91 hours of French domestic broadcast coverage (RSN, RDS, CBC, SRC)
     • 4 million television audience
     • More than 8,000 national print/web news clippings
     • 11.4 million Web site page impressions in 2010

US and International Media

     • Over 3,000 hours of collective broadcast in 170 Countries (men's)
     • Over 400 hours of collective broadcast in 150 Countries (women's)



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